Word of Mouth Marketing Statistics
76% of consumers don't
believe you. Well, not you specifically, but they don't believe the information
in your advertisements. 68% of consumers do trust product advice from their
peers. Looking for more great Word of Mouth stats? Take a look at this presentation
from the Word of Mouth Marketing Association's Basic
Trainig conference.






Good stats, I've been thinking about the changing nature of marketing a lot in the past few days, it's nice ot find some 'solid' numbers to back it up :)
Posted by: Natalie Ferguson | July 26, 2006 at 06:29 PM