Or Webbed-O-Meter, now with Twitter!
Back in the pre-Cambrian days of 2006, we launched the Webbed-O-Meter as (what we believe to be) the first free tool to measure online word of mouth.
The Webbed-o-Meter can help track how effective you are at inspiring consumer generated content online, call it buzz marketing, social media marketing or viral marketing. Call it the Webbed-OH-ME (with long "o"s and "e"s) ter or Webbed-O-Meter (like "barometer").
A lot has changed since 2006. This thing called Twitter, for example. And the growth in photo and video sharing sites, the value of a presence on social networks, ways of determining the credibility of blogs, and a whole lot more. A few things remained unchanged though, our promise to always bring you great values at wholesale prices, and my wardrobe.
Okay, seriously, today after months of gathering input, re-writing algorithms, talking to all of you at conferences across the country and a few shakes of the magic 8 ball, we announce the new Webbed-O-Meter.
Kind of.
See, we're going to officially announce it to the industry folks next week when we present at the Word of Mouth Marketing Summit. But we'd like you to try it first and let us know your feedback, either on this blog or by emailing me at bbalderaz-at-webbedmarketing.com.
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